I just hosted our biggest Fireside Chat ever… with none other than Brian Tracy –  the man whose books, teachings, and mindset have transformed my own career and life.

This was an absolute masterclass in sales and mindset – 90 minutes of gold from one of the true legends of our field.

Brian’s book Eat That Frog helped me overcome procrastination. And his quote below was the spark that shifted me from inward focused to customer focused selling

“Approach each customer with the idea of helping him or her solve a problem or achieve a goal, not of selling a product or service.”

Brian’s wisdom has been instrumental in my growth, and I’m honored that I could finally invite him to speak to our community.

If you’re in sales or leadership –  WATCH THIS. 

If you’re an entrepreneur –  WATCH THIS.

If you’re a human being that wants to be more productive and successful –  WATCH THIS.

👉 https://youtu.be/iszsf8iElJc

To give you a taste of what he shared, here are 5 key learnings from the session:

1️⃣ Double your activity, double your income.
Most sellers average only two new calls a day. Double that and your income will follow, guaranteed. The law of probability is undefeated. With more activity comes more practice, which leads to better selling skills. 

2️⃣ Overcome fear with action.
Fear of failure and rejection hold most people back. But “if you do the thing you fear, the death of fear is certain.” Move toward fear and it disappears.

3️⃣ Master the 7-part sales system:
Prospecting → Building trust → Questioning → Presentation → Handling objections → Closing → Follow-up. This works across industries, countries, and decades.

4️⃣ Millionaires are learners.
Read 1 hour a day. You’ll double your income, double it again, and become unstoppable. Lifelong learning is the path.

5️⃣ Happiness = productivity.
The happiest people are the most productive. Why? Because finishing what you start builds self-esteem –  and all success flows from there.

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This session isn’t just theory –  it’s practical wisdom from someone who’s trained over 5 million people, written 96 books, and built a worldwide impact.

👉 Watch here and share with your team: https://youtu.be/iszsf8iElJc

Let’s pass these timeless lessons to the next generation of sellers. The old is forever new, and Brian’s timeless principles for sales and life success are more applicable than ever! 

– Ian

P.S. Here’s a quick bio for those unfamiliar with Brian:

Brian Tracy is Chairman & CEO of Brian Tracy International, author of 96 books on selling, success, and leadership (including Eat That Frog and Psychology of Selling), and has delivered 5,000+ talks in 70+ countries worldwide.