What do sales and fishing have in common?

Sales is a lot like fishing in many ways.

1. Choosing the right bait upfront is critical to catching a fish

2. If the fish bite is is not locked in strong enough from the onset, you can easily lose the fish when you try to reel it in

3. The line can break any time if you try to pull the fish in with too much force

4. Larger fish take much longer to reel in


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